Website Design Buckinghamshire
Care Navigators provide expert, independent care advice and support services to help you consider your care and housing options and how to pay for them.
- Services: graphic design, web design
The Brief
Care Navigators approached us with a website that lacked a good user experience as information was difficult to find. The website was rich in content but lacked structure and navigation distracting visitors away from the information they were looking for.
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Logo Design
Yellow Moose were tasked with creating a new logo design that encompassed the brand name. The design we created used the ‘C’ and ‘N’ from Care Navigators in a maze-like pattern, alluding to what Care Navigators do – ‘Helping You Through The Care Maze’. As part of the logo design process, we re-envisaged the brand’s whole visual identity with a clean and crisp colour palette.
Restructuring the Website
Using the new logo and colour palette as a starting point, Yellow Moose fully restructured the website to allow users to reach the areas of the site they need in a more efficient way. The content became easily accessible for people visiting the site and as a whole, created a more positive user experience. Developing the website further, we looked at building the site to be more responsive.
