Paws for a Cause

We were approached by Paws for a Cause who required a monthly subscription web design for their business, which is passionate about pets but also mindful of the environment. Their business aim is to provide treats and items for pets without the plastic.

Monthly Subscription Website Design

The brief for the design and website build was to ensure the site was modern, responsive, making use of stock imagery and custom product photos. The website is built using Wordpress and Woocommerce for the shopping cart functionality, with additional plugins to create the bespoke bundles and different subscription options.

Easy customer journey

This monthly subscription web design site also captures users’ data. This allowed the team at Yellow Moose to analyse the data, and then streamline the customer journey. This invaluable data enabled us to tweak the site, by understanding the way in which visitors to the site interact. This has resulted in improved sales on the website of circa 15%.

Search engine optimisation

Yellow Moose undertook research for keywords to be used throughout the Paws for a Cause monthly subscription web design site. Having undertaken the research, the client agreed upon the keywords to be featured throughout the website.

A walk in the park

It doesn’t stop with the website launch. Yellow Moose provide ongoing training and support enabling Paws for a Cause to know how to update their website content, add to the product range, and update any imagery required.


If you’re looking for monthly subscription web design, just get in touch, we’ll be happy to help.