As a well-established dental surgery group, Meadow Walk Dental Practice and their sister company The Gallery Dental and Implant centre wanted to stay in touch with their patients. Having undergone a rebrand, the Yellow Moose team worked with the surgery’s practice manager to create a new email newsletter design that brought relevant and useful information to their patients on a regular basis. The surgery has a strong ethos of corporate social responsibility (or CSR), so as well as updates about staff and news from the dental world, they wanted to share with their clients all the charity events they are involved in.
The HTML newsletter design was bright, easy to read and had fantastic imagery which fitted well with the atmosphere that had been created throughout their surgery. As with all our clients, we felt it was important to visit them regularly in person so we could bring this across in the communications we designed for them.